This is Video of the Week from Wales Arts Review. We’ll be showcasing some of the best art in Wales with a new video shared every week. From music to drama and everything in between, videos will not be limited by medium. Today’s video is ‘NUH UH’ by Greta Isaac.
Continuing on a musical streak, this Friday our video of the week comes from Greta Isaac. Already forecast for greatness, and ahead of her upcoming EP Think You’d Hate It Here, Welsh pop poet Isaac has been labeled one of Radio 1’s Future Artists. The music video for ‘NUH UH’ follows previous singles including ‘Polyfilla’ and ‘5’1′. Full of high fashion glamour, along with a surreal edge already trademark for Issaac, there’s a whole lot to love in this new song and video.
The music video for ‘NUH UH’ premiered in PAPER, where Issac answered questions about the new track, video and meaning behind it. Speaking to PAPER about the lyrics, Issac said:
“The lyrics are my favorite part. Even though the choruses feel like a very confident, sexually liberated woman, the verses give her true vulnerable unhinged identity away a little bit. I was inspired by the electricity we all feel when we meet someone we could be compatible with — that undeniable “spark.” Our eyes blacken, our skin gets all sweaty, we get butterflies. Witnessing that feeling in myself, it’s always felt like urgency and panic, like that special person could leave at any moment. I think the character in “NUH UH” just wants to be loved and told that she doesn’t need to be extreme to be remembered.”
You can watch the video for ‘NUH UH’ from Greta Isaac below.
You can stream ‘NUH UH’ from Greta Isaac on Spotify.
